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Service Guide · 22 services

Every service, clearly defined.

Detailed overviews, delivery processes, client scenarios and answers to common questions — so you can invest with confidence, whether you choose a plan or individual services.

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Purchasing options

Bundled plans or individual services.

Every service is available individually. Monthly plans bundle our most-requested services with the Growth Platform. Choose Month-to-Month, or save 15% on monthly services with a 12-Month Agreement.

Packages

Monthly plans

One monthly investment and one dedicated team. Every plan includes the iWeb Growth Platform.

  • Starter from $600/mo
  • Growth Platform + phone line included
  • Add à-la-carte services anytime
Compare plans À la carte

Individual services

Select only the services you need, each with a published starting price and your choice of agreement term.

  • 12 marketing services
  • Monthly or one-time pricing
  • Set up online, no sales call
Build a package Add-ons

Growth Platform tools

AI receptionist, business phone and texting, listings management, WordPress hosting and more — configured and supported by our team.

  • 10 add-ons from $29/mo
  • One login for everything
  • Done-for-you setup
See add-ons
Organic

Search Engine Optimization

Get found on Google by customers already searching for you.

Starting at$400/mo

Service Overview

Search engine optimization (SEO) improves your visibility in Google’s organic results and local map pack for the searches that matter most to your business. Unlike paid advertising, organic rankings do not carry a per-click cost, so the traffic they generate continues to deliver value over time.

Ideal For

  • Local businesses that want to show up in the Google map pack
  • Anyone whose website gets little traffic
  • Owners who want leads that don't stop when ad spend stops

Core Deliverables

  • Website & technical SEO audit
  • Keyword and competitor research
  • On-page optimization of key pages
  • Local SEO & Google Business Profile optimization
  • Monthly ranking and traffic reporting
Organic

Content Marketing & Creation

Content that answers questions, builds authority and feeds every channel.

Starting at$20+ per piece

Service Overview

Content marketing is the strategic creation of blog articles, graphics, video scripts and website copy that address your customers’ questions. Each piece strengthens search visibility, supplies your social channels and gives your email program substance.

Ideal For

  • Businesses that want to be seen as the expert in their field
  • Anyone running SEO, social or email who needs fresh material
  • Owners who don't have time to write or design

Core Deliverables

  • Content calendar built around your goals
  • Blog posts & website copy
  • Branded social graphics
  • Short-form video scripts & captions
  • Repurposing across channels
Organic

Social Media Management

Stay active, consistent and top-of-mind where your customers scroll.

Starting at$250/mo

Service Overview

Social media management is the ongoing planning, design, copywriting, publishing and monitoring of your business profiles, ensuring a consistent, professional presence without requiring your time each day.

Ideal For

  • Businesses whose customers check Facebook, Instagram or TikTok before buying
  • Owners who post only when they remember
  • Brands that want a consistent, professional look

Core Deliverables

  • Profile setup & optimization
  • Scheduled posting
  • Comment & DM engagement
  • Social listening
  • Monthly performance recap
Organic

Reputation Marketing

Turn happy customers into five-star reviews that win new ones.

Starting at$5,000 program

Service Overview

Reputation management is a structured program for generating more 5-star reviews, responding professionally to every review and resolving customer concerns before they become public. Reviews are frequently the deciding factor when local buyers compare providers.

Ideal For

  • Local businesses with few or outdated reviews
  • Anyone recovering from a bad review
  • Businesses that want to outrank competitors in the map pack

Core Deliverables

  • Review generation system
  • Review response management
  • Reputation monitoring
  • Showcasing reviews on your site & social
  • 3-month program
Organic

Email & Text Marketing

Bring past customers back and nurture new leads on autopilot.

Starting at$150/mo

Service Overview

Email and SMS marketing keeps your business in front of existing customers and leads through newsletters, promotions, reminders and automated follow-up, increasing repeat business and preventing new leads from going cold.

Ideal For

  • Businesses with a list of past customers who aren't hearing from them
  • Anyone launching an offer or seasonal promotion
  • Service businesses that need reminders and follow-ups

Core Deliverables

  • List setup & segmentation
  • Campaign design & copy
  • Automated nurture sequences
  • SMS promotions & reminders
  • Open, click & conversion reporting
Organic

Branding

Look as trustworthy as you are — everywhere you show up.

Starting atCustom quote

Service Overview

Branding defines how your business looks, sounds and is perceived across every touchpoint — logo, color palette, typography, messaging and positioning. A cohesive brand increases the effectiveness of every advertisement, post and page.

Ideal For

  • New businesses launching
  • Businesses that look inconsistent from channel to channel
  • Companies repositioning or adding a new service line

Core Deliverables

  • Brand discovery session
  • Logo refinement
  • Color & typography system
  • Messaging & brand voice
  • Brand guidelines
Paid

Search Engine Marketing (Google Ads)

Show up at the top of Google the moment buyers search.

Starting at$100 + 10% ad spend

Service Overview

Search engine marketing (Google Ads) places your business at the top of Google results when prospective customers search for your services. You control the budget, pay per click and can begin generating leads immediately after launch.

Ideal For

  • Businesses that need leads now
  • Anyone launching a new service or location
  • Businesses with a clear offer and a way to take calls or bookings

Core Deliverables

  • Campaign & keyword strategy
  • Ad copy & extensions
  • Conversion tracking setup
  • Bid & budget optimization
  • Monthly performance reporting
Paid

Social Media Marketing (Paid Social)

Reach local buyers on Facebook, Instagram and TikTok.

Starting at$100 + 10% ad spend

Service Overview

Paid social advertising delivers targeted campaigns on Facebook, Instagram and other platforms to people in your market who match your ideal customer profile — ideal for promotions, events and building demand.

Ideal For

  • Businesses with a visual product or service
  • Anyone running a promotion, event or grand opening
  • Brands that want to reach new local audiences

Core Deliverables

  • Audience & targeting strategy
  • Ad creative & copy
  • Pixel & retargeting setup
  • A/B testing
  • Monthly performance reporting
Conversion & Growth

Landing Page Creation

Pages built for one job: turning clicks into customers.

Starting at$100

Service Overview

A landing page is a focused, single-purpose page designed to drive one action: a call, a booking or a form submission. Directing advertising, email and social traffic to a dedicated page significantly reduces wasted clicks.

Ideal For

  • Anyone running ads
  • Businesses without a website or with an outdated one
  • Anyone launching a specific offer or event

Core Deliverables

  • Conversion-focused design
  • Persuasive copy
  • Lead form & CRM connection
  • Mobile optimization
  • Delivered in about 10 days
Conversion & Growth

Lead Generation

A complete lead-capture funnel launched in about 15 days.

Starting at$600

Service Overview

A lead generation funnel is an end-to-end system that converts prospects into booked appointments: a compelling offer, a landing page, a qualifying form, automated follow-up and a pipeline that tracks every opportunity from first click to closed sale.

Ideal For

  • Service businesses that sell by appointment or estimate
  • Anyone whose leads fall through the cracks
  • Businesses ready to pair ads with a real follow-up process

Core Deliverables

  • Funnel strategy & offer
  • 2 to 10 landing pages
  • Lead capture & follow-up automation
  • CRM & pipeline connection
  • Launched in about 15 days
Conversion & Growth

Marketing Automation

Follow-ups, review requests and nurture that run around the clock.

Starting at$1,000

Service Overview

Marketing automation manages repetitive follow-up on your behalf — missed-call text-back, appointment confirmations, lead nurturing, review requests and rebooking reminders — operating around the clock.

Ideal For

  • Busy owners who can't reply to every lead fast
  • Businesses with repeat or recurring customers
  • Teams that want a consistent process

Core Deliverables

  • Lead follow-up workflows
  • Missed-call text-back
  • Appointment reminders
  • Review request automation
  • Pipeline automation
Conversion & Growth

Reporting & Analysis

Know exactly what's working — in plain English.

Starting atCustom quote

Service Overview

Reporting and analysis provides clear, plain-language visibility into where your leads and revenue originate, so you can invest more in what performs and reduce spend on what does not.

Ideal For

  • Businesses spending on several channels
  • Owners who don't know which marketing is working
  • Teams that want a single dashboard

Core Deliverables

  • KPI & goal setup
  • Analytics & tracking setup
  • Performance dashboard
  • Monthly insight reports
  • Strategy recommendations
Growth Platform

iWeb Growth Platform (All-in-One CRM)

Your whole business in one login — CRM, inbox, calendar, reviews and more.

Starting at$147/mo

Service Overview

The iWeb Growth Platform is an all-in-one business system that consolidates your CRM, shared inbox, online booking, website and funnel builder, email marketing, social scheduling, review management, invoicing and mobile app into a single login.

Ideal For

  • Businesses paying for several separate tools
  • Anyone whose leads live in texts, DMs and sticky notes
  • Teams that need one shared view of every customer

Core Deliverables

  • CRM with sales pipelines
  • Unified inbox (SMS, email, FB, IG, Google chat)
  • Online booking calendars
  • Website, funnel & form builder
  • Email marketing & social planner
  • Review requests, invoices & text-to-pay
  • Mobile app for you and your team
Growth Platform

AI Receptionist & Chat Assistant

Answer every call, text and chat 24/7 — and book appointments while you sleep.

Starting at$197/mo

Service Overview

The AI Receptionist is a virtual assistant trained on your business that answers calls, website chats, text messages and social DMs 24/7 — responding to questions, capturing lead details and booking appointments directly on your calendar.

Ideal For

  • Businesses that miss calls during busy hours or after hours
  • Service businesses that book appointments
  • Small teams without a full-time receptionist

Core Deliverables

  • Voice AI that answers & books calls
  • Chat & SMS AI for web chat, texts and DMs
  • Trained on your services, hours & FAQs
  • Books into your calendar & logs every lead
  • Human hand-off rules and transcripts
Growth Platform

Business Phone & Text Line

A local business number with 2-way texting, call tracking and missed-call text-back.

Starting at$29/mo

Service Overview

The Business Phone & Text Line provides a dedicated local or toll-free number that forwards to your team, enables two-way texting from a shared inbox and tracks which marketing channels generate calls.

Ideal For

  • Owners using a personal cell for business
  • Teams that need a shared text inbox
  • Anyone running ads or SEO who wants call tracking

Core Deliverables

  • Local business number (port yours in free)
  • 2-way business texting from the shared inbox
  • Missed-call text-back
  • Call tracking, recording & forwarding
  • Usage allowance included each month
Growth Platform

Texting Compliance Registration (A2P 10DLC)

Get your business texts registered with U.S. carriers so they actually get delivered.

Starting at$149

Service Overview

A2P 10DLC is the U.S. carrier registration required for any business sending text messages from a local number. Registering your brand and messaging use case prevents your messages from being blocked or filtered.

Ideal For

  • Any business sending appointment reminders, follow-ups or promos by text
  • Businesses whose texts show "undelivered"
  • New Phone & Text Line customers

Core Deliverables

  • Brand & campaign registration filed for you
  • Compliant opt-in language for your forms
  • Privacy policy & SMS terms wording
  • Resubmission support if carriers reject
Growth Platform

Business Listings Sync

Your name, address and phone correct on 70+ directories, maps and apps.

Starting at$59/mo

Service Overview

Listings Sync publishes and maintains accurate business information — name, address, phone number, hours and photos — across more than 70 directories, maps, apps and voice assistants from a single dashboard.

Ideal For

  • Local businesses doing SEO
  • Businesses that moved, rebranded or changed their phone number
  • Multi-location brands

Core Deliverables

  • Sync to 70+ directories, maps & voice assistants
  • Hours, photos & holiday updates in one place
  • Duplicate listing suppression
  • Local SEO consistency (NAP) boost
Growth Platform

AI Review Responder

Every Google and Facebook review answered quickly, on-brand, automatically.

Starting at$29/mo

Service Overview

AI Review Replies drafts and publishes timely, on-brand responses to every new Google and Facebook review, with approval rules for reviews that require a personal response.

Ideal For

  • Businesses getting reviews regularly
  • Owners who fall behind on responses
  • Anyone running Reputation Management

Core Deliverables

  • Auto-replies to Google & Facebook reviews
  • Your tone, keywords & sign-off
  • Approval rules for negative reviews
  • Review alerts to your phone
Growth Platform

Managed WordPress Hosting

Fast, secure, backed-up WordPress hosting we keep updated for you.

Starting at$39/mo

Service Overview

Managed WordPress Hosting provides fast, secure hosting for your existing WordPress website, including daily backups, security monitoring and ongoing core, theme and plugin updates.

Ideal For

  • Businesses with an existing WordPress site
  • Owners worried about hacks or broken plugins
  • Anyone whose host is slow or unreliable

Core Deliverables

  • Managed WordPress hosting + SSL
  • Daily backups & 1-click restore
  • Security & malware monitoring
  • Core, theme & plugin updates
  • Staging site for safe changes
Growth Platform

WhatsApp Business Inbox

Talk to customers on WhatsApp from the same inbox as texts and email.

Starting at$29/mo

Service Overview

WhatsApp Business Inbox connects an official WhatsApp Business number to your shared inbox, allowing your team to manage WhatsApp conversations alongside text, email and social messages.

Ideal For

  • Businesses with international or bilingual customers
  • Customers who prefer WhatsApp over text
  • Teams that want every conversation in one place

Core Deliverables

  • Official WhatsApp Business connection
  • Replies from the shared inbox & mobile app
  • Approved message templates
  • Automations & chat AI compatible
Growth Platform

Courses, Memberships & Community

Sell a course, run a membership or build a private community — on your brand.

Starting at$499 setup

Service Overview

Courses, Memberships & Community enables you to sell online courses, offer gated membership content and host a private community under your own brand, fully integrated with payments and automation.

Ideal For

  • Coaches, trainers and consultants
  • Businesses that want recurring revenue from education
  • Brands building a customer community

Core Deliverables

  • Branded course & membership portal
  • Community groups & discussions
  • Checkout, payment plans & coupons
  • Drip content & automated onboarding
Growth Platform

Email List Cleaning

Remove bad and risky emails before you send — protect your sender reputation.

Starting at$49

Service Overview

Email List Cleaning validates every address on your contact list and removes invalid, disposable and high-risk emails before you send, protecting your sender reputation and inbox placement.

Ideal For

  • Anyone importing an old or purchased-at-an-event list
  • Businesses seeing high bounce rates
  • Anyone about to launch email marketing

Core Deliverables

  • Validation of every address
  • Bounces & risky contacts tagged or removed
  • Clean list re-imported to your CRM
  • Deliverability tips report
General questions

Frequently asked questions.

Month-to-Month services renew monthly and can be canceled with 30 days’ written notice. A 12-Month Agreement reduces the price of every monthly service by 15% in exchange for a one-year commitment. You can choose per service.

No. You can set up services entirely online: confirm your package, complete onboarding and sign your agreement. Our team reviews every order and sends your first invoice by the next business day. A strategy call is available if you prefer.

Your first invoice is sent by the next business day after our team approves your order and is due within 15 days. After that, monthly services are due on the 1st of each month. Each invoice is sent on the 15th of the prior month and is payable within 15 days — for example, the invoice for services due March 1 is sent February 15.

Either. Every service is available à la carte, and our monthly plans bundle the most popular services with the Growth Platform at a better value. You can also start with a plan and add services.

It's the all-in-one CRM, inbox, calendar, website builder and automation system your marketing runs on. Including it means every lead from every channel lands in one place and gets followed up.

Organic (SEO, content, social posting, reviews, email) builds free, lasting visibility. Paid (Google and social ads) buys immediate visibility for as long as you pay. We lead with organic and add paid when it will pay you back.

Prices shown are starting prices. Our team reviews every order and confirms final scope in writing before invoicing.

Yes. Your ad accounts, content, domain and data are yours. If you leave, we help you export everything.

Take the Service Match Quiz, build a custom package, or set up services online. No sales call is required, and a strategy call is available if you would like one.

Getting started

Three ways to get started.

Receive a recommendation, design a custom package, or set up services online — whichever suits how you prefer to buy.

01

Service Match Quiz

Answer eight questions and receive service recommendations matched to your goals, timeline and budget.

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Package Builder

Combine plans and individual services, select tiers and agreement terms, and see pricing update instantly.

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Set Up Services Online

Confirm your package, complete onboarding and approve your agreement online — no sales call required.

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